Elon Musk is not only a tech-guy, but also a superb marketer. The Tesla beast, Cybertruck was so unique in every way it caught the world's attention. His display of the product was innovative and powerful which got him crazy fans and the stock price blew up for Tesla. .
We all know the launch didn't go as planned. That didn't stop him from presenting. He went on the way it was planned with a smile on his face.