- Simon Sinek is an unshakable optimist who believes in a bright future and our ability to build it together. He discovered remarkable patterns about how the greatest leaders and organizations think, act and communicate.
- He is described as “a visionary thinker with a rare intellect.” He teaches organizations and leaders on how to inspire people. Simon is leading a movement to inspire people to do the things that inspire them. His goal is to help build a world in which the vast majority of people wake up every single day feeling inspired, feel safe at work, and feel fulfilled at the end of the day.
- Simon Sinek is known for popularizing the concepts of “the golden circle” and “Start With Why”.
- He attended City University in London with the intention of becoming a barrister but left law school to go into advertising.
- He moved to New York and joined Euro/RSCG, an ad agency, where he worked on the MCI account.
- In 2002, he started his own company, Sinek Partners. In October 2009, he released his book “Start with Why: How Great Leaders Inspire Everyone to Take Action”. He is best known for popularizing the concept of WHY in his first TED Talk in 2009. With over 43 million views and subtitled in 48 languages it is one of the most-watched TED talks of all time.
- Simon became YouTube’s fifth most searched term in 2017. He is an adjunct staff member of the RAND Corporation, one of the most highly regarded think tanks in the world.
- In November 2018, Publishers Weekly reported that Sinek would start Optimism Press, a new imprint of Penguin Random House.
“If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” - Simon Sinek
Picture credit: Forbes
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